Report 024 · Luxury Home Security
Why buying more security gear won't protect your estate
The instinct, when you have a lot to lose, is to add: more cameras, more sensors, biometrics, a drone. A 2026 survey of the people who actually run high-net-worth estates found the opposite of what you'd expect. The households with the most to spend weren't the safest. The ones that integrated what they had were.
By Onur Oncer
Published 2026-07-13
Read 6 min
There's a reflex that comes with having something worth protecting: you buy protection. A second camera, a better sensor, facial recognition on the gate, maybe a perimeter drone. It feels like progress, and every vendor is happy to sell you the next box. In June 2026, a survey of more than a hundred people who run this world for a living, estate managers, family-office executives, chiefs of staff, and residential security professionals, put a number on how badly that instinct misfires. I design AI for a home-security company, so let me be straight about what the data shows, because it cuts against the whole "add another device" model.
The study, "The State of Family Office Estate Security," from the security firm Presage Global and the household-operations platform Nines, surveyed families ranging from under $50 million to over $10 billion in net worth. Its central finding is uncomfortable for anyone who equates spending with safety.
The number that should stop you
Households that ran security in a fragmented way, separate vendors, disjointed teams, ad hoc arrangements, reported a financial-loss incident rate of 62 percent. Households with fully integrated security operations reported 25 percent. Same threat landscape, same market for gadgets, and the fragmented group was hit roughly two and a half times as often.
Now the part that really breaks the buy-more model. If money bought safety, the richest families would be the safest. They were the least safe. Families worth more than a billion dollars reported a 51 percent incident rate; families under a hundred million reported 32 percent. More wealth, more staff, more property, more devices, and more incidents, not fewer. The reason isn't that expensive gear fails. It's that a bigger estate is a bigger, more complex system to coordinate, and every camera, vendor, and staffer you add without integrating it is one more seam for something to slip through. Complexity you don't govern isn't protection. It's attack surface.
Governance, not budget
The survey is explicit about where the failure lives, and it isn't the checkbook. Presage Global's founder and CEO, Edward V. Marshall, put it directly: "The primary obstacle to effective estate security does not appear to be budget, technology, or the threat landscape. A significant and consistent constraint is governance, formalization, and integration." Elsewhere he made the same point more plainly: "the tools and resources usually already exist; the consistent constraint is structure and governance."
The barriers the respondents named back this up. The single biggest obstacle to better security wasn't cost. It was family resistance, cited by 49 percent, nearly twice the 28 percent who pointed to cost. The gear is affordable to these households. What's hard is the discipline: the protocols, the accountability, the willingness to be a little inconvenienced by your own security. That's not something you can buy in a box, which is exactly why the box keeps not solving the problem.
The gap between the fear and the training
The same disconnect shows up in the threats these families say they fear versus what they actually do about them. Sixty-five percent named AI-powered attacks as a top concern, the sophisticated, futuristic threat. Yet only 7 percent provide any formal cybersecurity training to family members, the people those attacks target. Sixty-two percent get no formal annual security training at all. And 74 percent never refresh a background check after the initial hire, meaning the trusted insider, the housekeeper, the driver, the contractor, is vetted once and then trusted forever, even as circumstances change over years.
Read those together and a picture emerges: heavy spending on the technology at the perimeter, near-zero investment in the humans and processes inside it. It's the security equivalent of a bank vault with a screen door on the office behind it.
What "integration" actually means
I spent my Army career as an electronic-warfare officer, and this is a failure mode I know in my bones. A pile of sensors that don't talk to each other is not a security system. It's a collection of alarms, each with its own blind spot, each waiting for a human to happen to be looking at the right screen at the right moment. The whole value of a real system is that the pieces corroborate. The camera at the gate, the access log on the door, the motion sensor in the garden, and the person monitoring them share one picture, so a lone ambiguous signal gets confirmed against the others and escalated, instead of blinking unnoticed on a panel nobody's watching.
That's the same lesson underneath an earlier report here on verified response: an isolated alarm is worth little, a corroborated one gets someone moving. Integration is what turns a wall of disconnected detectors into a system that can actually reach a conclusion. And it's precisely where good AI earns its place, not as a smarter single camera, but as the layer that fuses every sensor and log into one coherent, governed picture and flags the thing that matters. That's the work I do. I help design the AI security systems for a veteran-owned (SDVOSB) luxury home-security company run by fellow veterans, so the finding in this survey isn't news to me, it's the argument I make for a living. (Disclosure: I don't own that company and earn nothing from this link; it's disclosed because it's a field I build in, not just write about. Nothing here is sponsored. Full policy here.)
The signal
The counterintuitive result in this data is the whole point: you cannot buy your way to safety one device at a time, and past a certain point, adding ungoverned gear makes you less safe, not more, because each addition is another seam. The estates with the lowest incident rates weren't the ones with the most technology. They were the ones where the technology, the staff, and the protocols operated as a single, accountable system. So the question to ask isn't "what else should I install." It's "does everything I already own act as one system, and who, exactly, is accountable for it." If the honest answer is a shrug and four separate vendor apps, the next camera won't fix it. Integration will.
Sources
- Presage Global and Nines, "Presage Global and Nines Release 'The State of Family Office Estate Security,'" PR Newswire, 11 June 2026. (Primary; survey of "more than 100 estate managers, family office executives, chiefs of staff, and residential security professionals"; fragmented approach 62% incident rate vs 25% for integrated teams; $1B+ families 51% vs 32% for under $100M; family resistance 49% vs cost 28% as top barriers; 65% named AI-powered attacks a top concern; only 7% provide formal cybersecurity training to family members; 62% receive no formal annual security training; 74% never refresh background checks after hire; Edward V. Marshall quote on governance, formalization, and integration.)
- Presage Global, "New Presage Global Research Featured in Coverage of UHNW Estate Security Gaps." (Research firm's own summary; respondents from under $50 million to above $10 billion net worth; lowest incident rates correlate with proactive governance rather than spending; Marshall: "the tools and resources usually already exist; the consistent constraint is structure and governance.")
Onur Oncer
U.S. Army combat veteran (Counter-IED / Electronic Warfare), peer-reviewed researcher in microwave spectroscopy, and founder & CEO of Shroombiosis. Consults on laboratory operations, AI, and supplement formulation.